Merchandising Manager (Lacoste Kids & Polo Ralph Lauren)
Haddad Brands Europe, founded in 2017, specializes in the distribution of children’s apparel under exclusive licenses (Nike, Levi’s, Converse, Jordan, Polo Ralph Lauren…) across all of Europe.
Operational for the past 7 years, the company has experienced rapid growth and now counts over 500 employees across the continent.
We distribute our products through both wholesale — to major specialized or multi-brand retailers — and retail, via our branded corners in department stores.
In concrete terms, this means that if you’re buying kidswear (ages 0–7 for Nike, 0–16 for Levi’s, Converse, and Jordan), whether in-store, online, in the Netherlands, the UK, Italy, or anywhere else in Europe, the product in your hands has passed through us — even if you purchased it in an official Nike or Levi’s store!
To support our growth, we are offering a permanent position as a Merchandising Manager for our Lacoste Kids and Polo Ralph Lauren brands.
CORE RESPONSABILITY
- Support the seasonal biz develoment for the license brands in charge through winning merchandising strategies. Responsibility to identify opportunities in the Europe market to meet consumer needs in order to achieve sales target alongside with Margin targets and sku efficiency
- Conduct market analysis, market research on EU market, post mortem analysis both quantitative and qualitative to ensure future range relevancy
- Create directed assortment by channel bucket to ensure ranging aligns with both consumer and distribution
- Deliver insightful range presentation to sales teams, licensor executive, and account teams.
- Ensure a strong relationship and collaboration with all your stakeholder: brand licensee , sales, planning and buying, US merchandising, sourcing, Retail teams and category management counterpart.
- Gather input and provide clear and concise information to all relevant stakeholders
- Ensure a strong cross functional division alignment to deliver the best execution.
- Be the primary point of contact to Marketing to lead in the development of brand awareness, advertising, photo shoots, and in store support.
YOUR PROFILE
- Over 5 years of experience in fashion and sports retail, specializing in merchandising and buying.
- Experience in premium fashion brands as a plus
SKILLS
- Strong presentation skills
- Very good analytical skills, understanding the metrics and key performance indicators (KPIs) relevant to the industry. Ability to anticipate customer preferences
- Consumer Understanding
- Creativity
- Problem solver
- Strong attention to detail and desire to execute with excellence
- Excellent interpersonal skills to work with different teams, ability to coordinates within the matrix in a fast-paced environment
- MS office application, excel complex formulas, PowerPoint
- Fluent English and French
BENEFITS
- Company health insurance (60% employer contribution)
- 50% reimbursement on public transportation or private parking
- Access to an intercompany restaurant + meal vouchers
- Discount on Nike.com and on Levi.com, employee sales, and CSE benefits (discounts, gift vouchers)
- WellPass membership
- Gyms and wellness area in the building
- Department
- Merchandising
- Locations
- St Denis - Stade de France
- Employment type
- Contract

About Haddad Brands Europe
Founded in the United States in 1948 by four brothers, Haddad Brands is a privately owned family business that has expanded internationally over the past 70 years from New York 🌍. With its experience, talented teams worldwide, and representation of prestigious brands, Haddad Brands has become a leader in the children's clothing sector globally 🥇.
In 2017, Haddad Brands Europe emerged from the collaboration between Haddad Brands US executives and four French entrepreneurs specializing in licensed clothing, bringing extensive knowledge of the European market 👬.
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