Sales Manager (DTC)
Haddad Brands Europe, founded in 2017, specializes in the distribution of children’s apparel under exclusive licenses (Nike, Levi’s, Converse, Jordan, Lacoste…) across Europe.
Operational for 8 years, the company has experienced remarkable growth and now counts over 500 employees throughout Europe.
We distribute our products both through wholesale, working with major multi-brand and specialized retailers, and through retail, via our corners in leading department stores.
In concrete terms, this means that if you purchase children’s apparel (0–7 years for Nike, 0–16 years for Levi’s, Converse, and Jordan), whether in a physical store, online, in the Netherlands, the UK, Italy, or anywhere else in Europe, the product you’re holding has gone through us — even if you bought it in an official Nike or Levi’s store!
We are currently looking for a Sales Manager in Hilversum.
RESPONSIBILITIES:
Own Operational Excellence
Lead key seasonal operational processes including product catalogues, edited offers, order entry, and MMX creation - ensuring accurate and timely execution across DTC channels.
Drive Business Performance & Visibility
Own weekly, monthly, and seasonal sales reporting. Translate data into clear insights and hindsight, bringing visibility to performance and enabling better decision-making across teams.
Enable In-Season Trade
Support in-season trade across dedicated DTC channels. Identify risks and opportunities, and help drive actions that optimize sales and inventory health.
Support Sell-In Moments
Partner with internal teams and external partners to support sell-in processes - ensuring plans are grounded in data, performance, and consumer demand.
Connect the Business
Act as the operational bridge between Planning, Customer Service, Supply Chain, Logistics, Nike Direct (including partners), and HBE. Ensure strong alignment between commercial plans and execution realities.
Inform the Assortment
Work closely with HBE merchandising teams to identify white spaces, product opportunities, and risks - supporting the creation of consumer-right assortments.
Support Forecasting & Planning
Contribute to DTC sales forecasting and planning processes through tools such as SF and LRSF - helping improve accuracy and business outcomes.
SCOPE :
Jordan, ACG, Nike, and Converse brands across DTC channels
Primary focus on Partner accounts and Converse brand.
REQUIRED SKILLS & QUALIFICATIONS:
Strong analytical mindset with the ability to translate data into actionable insights
Experience in sales, planning, or DTC/retail environments
Understanding of marketplace dynamics and consumer-led business models
Strong cross-functional collaboration and communication skills
High attention to detail and ability to manage multiple priorities
Comfort working in a fast-paced, dynamic environment
EMPLOYMENT CONDITIONS:
Start Date: ASAP
Location: Netherlands (Hilversum)
Employment Type: Permanent Contract
- Department
- Sales
- Role
- Sales Representative F/M
- Locations
- Hilversum
- Employment type
- Contract
About Haddad Brands Europe
In 2017, Haddad Brands Europe was officially launched.
The European story began in 2016, following a meeting between two family-owned companies driven by the same values. Founded in 1925 in the United States by four brothers, Haddad Brands has grown into a global leader in children’s apparel.
Nearly 100 years later, the adventure continues with the same ambition: partnering with the best brands, relying on international talent, and maintaining the agility of an independent company.
Today, the European division represents a major growth driver for the group, with ambitions that continue to inspire. The head office is located in Saint-Denis, just steps away from Stade de France, while the logistics site in Épinoy is among the largest in Europe.
The true strength of Haddad Brands Europe lies above all in its people and teams.